JOIN OUR TEAM
Square Root Marketing is always looking for new talent to expand and grow our team.
Copy, Editor, Mexico
The Email Marketing Content Editor expected to:
- Devise and manage the entire email marketing strategy that is in-line with business goals
- Manage end-to-end email campaigns: Design email templates, Craft irresistible subject lines, Write convincing body copies and call-to-actions (CTAs) to drive conversions, Experiment and Run A/B or multivariate tests to optimize campaign performance
- Create audience segments based on demographic, behavioral, psychographic, and other criteria and run highly personalized email campaigns
- Run lead nurturing activities, i.e., guide the audience through the funnel by sending downloadable guides, free trials, etc. based on the stage of the buyer’s journey
- Ensure email campaigns adhere to industry standards and do not violate regulatory compliances
- Track key campaign metrics and report their impact on sales conversions
- Bachelor of the Arts (BA), the Bachelor of Science (B.S.), or equivalent degree
- Must be bilingual (English/Spanish)
- Hands-on experience with Constant Contact/Mailchimp
- Debugging skills to identify deliverability issues and correct them
- Impeccable copywriting and communication skills
- HTML/CSS knowledge preferred
- Strong analytical skills to infer meaning from campaign metrics
Square Root Marketing is always looking for new talent to expand & grow our team. For consideration on future job openings.
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